Photo by Valerie Paykov

Big Ideas Summit

Story

In July 2019 Jellyvision hosted its first conference at Chicago’s historic Athletic Association Hotel. The summit provided a unique networking event for around 100 customers and prospects to meet Jellyvision employees and share ideas to help shape Jellyvision’s future product lineup. My job was to design a logo for the event that would be memorable and easily recognizable to attendees.

Role
Designer

I explored a number of logo options, trying to find something that captured the quirky spirit of Jellyvision’s brand.

Alternate logo configurations (above).

The final logo had to work at a variety of sizes for banners, signage, schedules, badges and swag bags. I worked with Jellyvision’s marketing team to make sure the logo was properly formatted for various printing specs.

Result

Collateral for the event gave Jellyvision an approachable, professional presence. A number of those invited also signed up to join Jellyvision’s customer and partner advisory boards.